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Senior Director, Digital Marketing



Marketing & Communications
Posted on Tuesday, April 30, 2024

Who We Are: Founded in 2015, Mursion is an online simulation studio that allows teams to practice conversations in order to perfect communications and improve effectiveness. Musion’s proprietary technology combines the non-judgmental aspects of an avatar with authentic human mannerisms and responses. Our simulations are used globally by professionals across industries to practice complex interpersonal skills in an environment that is both safe and authentic. Mursion promotes a unique culture where individuals are able to be adventurous in the pursuit of improving human interactions. Ideal candidates at Mursion are team-players, comfortable working across remote teams and distributed environments, and invested in the idea that, through practice, teams can learn to be more effective and empathic communicators.

Who We Want: We seek talented people from diverse backgrounds and experiences, who are inspired by our mission to leverage technology to improve communication and effectiveness in the workplace, and who are motivated to help Mursion lead a new solution category for improving business communication through simulation-based practice. We value empathy, curiosity, and constant improvement both in our internal operations and when working with partners and clients. Our employees are most successful when they employ strong collaboration skills, skilled communications, a problem-solving orientation, and demonstrate comfort in an evolving and fast-paced startup environment.

Position Overview: We are currently seeking a Senior Director, Marketing to manage all of Mursion’s branding and lead generation efforts. This person will own the entire “top-of funnel” process for customer acquisition. The ideal candidate will have a strong background in digital marketing and brand management. We are seeking an exceptionally strong strategic thinker, who writes clearly and can produce (directly and with contractor writers) significant amounts of insightful, compelling, digital content to support Mursion’s brand development and account-based marketing efforts. Ideally this person is passionate and knowledgeable about issues related to the Future of Work. This person should have exceptionally strong digital marketing expertise and be comfortable with the latest digital marketing platforms. We are seeking a forward-thinking leader who has sufficient technical knowledge to appreciate the power and limitations of Mursion’s technology. The ideal candidate will have been personally responsible for building a brand and generating strong leads for an enterprise sales team. This person must be an exceptional writer and team leader who can work with sales, product development, and client experience team leaders to implement transformational marketing campaigns.

This position is a full-time, salaried position reporting to the Chief Executive Officer, until such time as Mursion hires a Chief Revenue Officer. While Mursion is based in San Francisco, remote candidates will be considered. The compensation package for this position includes a base salary range from $125K-$175K, bonus eligibility and stock options, based on applied experience, geographic location, and other factors identified by the hiring committee.


  • Conduct a comprehensive brand audit to assess current positioning, messaging, and brand perception.
  • Develop and implement a strategic marketing plan aligned with business objectives and target audience.
  • Lead and oversee all aspects of digital marketing, including content creation, social media, email campaigns, SEO/SEM, and digital advertising.
  • Lead outreach to establish a more visible presence for Mursion at conferences, podcasts, panels and events. Book key leaders at Mursion as thought leaders/speakers on panels and conferences.
  • Partner with the Client Engagement Team to create a Mursion client network.
  • Drive brand awareness and engagement through compelling storytelling and creative content initiatives.
  • Collaborate closely with cross-functional teams to ensure alignment of marketing efforts with product development, sales, and customer success.
  • Utilize state-of-the-art digital marketing platforms to support account-based marketing plans and personalized customer experiences.
  • Analyze market trends, competitor activities, and customer insights to identify opportunities for growth and differentiation.
  • Utilize data-driven insights to optimize marketing performance, measure ROI, and drive continuous improvement.
  • Lead, mentor, and inspire a high-performing marketing function, fostering a culture of innovation, collaboration, and excellence.


  • Bachelor's degree in Marketing, Communications, Business, or related field; MBA preferred.
  • Minimum of 7 years of experience in a senior marketing role, preferably within the enterprise SaaS industry.
  • Proven track record of successfully building and scaling a brand in a competitive market.
  • Experience with and passion for Future of Work issues.
  • Exceptional writing skills with a demonstrated ability to craft compelling messaging and content.
  • Strong understanding of digital marketing strategies, tools, and technologies.
  • Experience working with state-of-the-art digital marketing platforms to support account-based marketing plans and personalized customer experiences.
  • Strategic thinker with the ability to translate business objectives into actionable marketing initiatives.
  • Results-driven mindset with a focus on driving measurable outcomes and achieving targets.
  • Excellent leadership and interpersonal skills, with the ability to influence and inspire others.
  • Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
  • Passion for innovation, creativity, and staying ahead of industry trends.


  • Competitive salary and bonus structure.
  • Comprehensive health, dental, and vision insurance plans.
  • Employee Stock options.
  • 401(k) retirement savings plan.
  • Flexible work schedule and remote work options.
  • Dynamic and collaborative work environment with a focus on diversity and inclusion.

Join our team and be part of a company that is revolutionizing the way organizations develop their talent and achieve their goals. If you're a strategic marketing leader with experience in leveraging state-of-the-art digital marketing platforms and a passion for innovation, we want to hear from you! Apply now to embark on an exciting journey with us.

We understand that not everyone will demonstrate proficiency in all of the areas listed under the responsibilities and qualifications. At Mursion, we strive to raise the bar! We encourage women and historically marginalized communities to apply if you feel your skills and life experiences are transferable to some of the qualifications in the job description.

Our Values

We cultivate empathy

Empathy is at the core of all we do. We make time to communicate and listen before we take action. We make decisions based on reasoned analysis and authentic care for the aspirations of our partners and colleagues.

We lead with curiosity to create lightbulb moments

Our team is strengthened by having the courage to thoughtfully ask difficult questions. We are results-oriented innovators who create dynamic solutions to complex problems by encouraging transparency, creativity, and iteration. We are energized by thought-provoking conversations and the diverse perspectives of our partners and peers.

We strive to raise the bar

We see ourselves as trailblazers in simulation. Our learning theory is grounded in research and we demand empirical evidence before concluding our efforts have been successful. We always look for ways to improve. We recognize we live in an imperfect world and we embrace our responsibility to promote shared understanding and elevate humankind.

We have the courage to be human

We are a fun-loving, driven team of developers, artists, entrepreneurs, operational masterminds, and technologists dedicated to the proposition that learning experiences can be powerful and playful. We recognize that we are more than a business; we are a community of unique individuals with a collective focus to improve human interactions through practice. It is through our humanity that we create better products and learning experiences for our partners.

Compensation and perks: Salary commensurate with experience. For full-time employees, Mursion offers competitive benefits, which include full medical, dental, and vision insurance, a 401k program, paid holidays, and unlimited PTO.

Collaborate with a unique blend of employees ranging from 3D artists, software developers, operations, sales, and finance teams to actors who deliver interactive, highly immersive simulations.

Be at the forefront of reinventing learning for the future workforce.

How to Apply: Qualified candidates should submit a resume. Applications will be reviewed on a rolling basis, so interested parties are encouraged to submit as soon as possible.

Mursion is an equal opportunity employer and encourages applications from People of Color, Women, Persons with Disabilities, and the LGBTQIA+ community.

We are not accepting agency submissions at this time. Please don't send unsolicited candidate resumes to Mursion employees. They will not be accepted.